Even the best and certified car insurance agents suffer from problems like acute rejection. Customers after a point hate to be provided offer after offer, especially with no relevancy. When provided with insufficient data, car insurance agents often end up calling people who don’t even own a car. Sounds rare? But, it is not!
The above is a reality faced by thousands of auto insurance agents every single day. Affiliate marketing programs have been devised as a solution to ease the journey from random leads to high-quality prospects. These programs cater to a specific audience that is already on the hunt for auto insurance quotes.
Auto insurance affiliate programs offer a great way to increase sales while adding only a limited amount of effort. When it comes to affiliate marketing, the sky is the limit. Affiliate marketing and pay-per-call network is a profitable business that can lead to a steady cash flow if you do it properly. In fact, according to a report, 82% of publishers and 81% of advertisers found affiliate marketing as an extremely important revenue source.
If you're not already using auto insurance affiliate programs, it's a good idea to take a look at how they can help boost your revenue.
One of the biggest benefits of affiliate marketing is that it's performance-based. That means you're only paying once there's a conversion, which makes it cost-effective for businesses and worthwhile for affiliates. In order to drive conversions, affiliates will promote your offering in several different ways, including pay-per-click advertising, social media posts, email marketing, and more. Car insurance agents can quickly attract high-quality auto insurance leads to an increase in their compensation.
Affiliate marketing also allows you to target customers who are actively looking for your product or service. As they're already interested in what you have to offer, so they're more likely to convert. Most people are aware that they need auto insurance, but some might not know where or how to get it, so this is something an affiliate could help with. Affiliate marketing programs use data to attract high-quality auto insurance leads for your sales funnel.
They are passive, which means you don't necessarily have to put in any work to generate quick conversions. Once you register, all you have to do is wait for the phone to ring or check your inbox for new emails.
They will grow your customer base without having to spend time or resources on marketing or advertising.
You can earn money without having to close deals yourself. This can save you valuable time and energy that can be allocated elsewhere in your business.
Your affiliates will usually be working with different audiences than you are. They'll also be performing their own marketing and advertising to drive more visitors to their websites, which will trickle down to your company through increased traffic and sales. The traffic through auto insurance affiliate marketing can be further augmented with a defined social media strategy.
The auto insurance market is currently worth $200 billion globally. In the US alone, auto insurance premiums continue to grow by about 2% every year. This makes it one of the most lucrative sectors for affiliate marketers. Pingcall is constantly working with affiliates, and publishers to design customized pay-per-call campaigns for insurance agents. Get one for your company today!